Stefanie
In the realm of fashion, one size never fits all. Yet, despite a myriad of body types and sizes, the industry often portrays beauty and style within narrow confines. Recently, the clamor for inclusivity and body diversity has reached a crescendo. Tapping into this zeitgeist, two influential women and best friends, Denise Mercedes and Maria Castellanos, are championing the idea that style has no size limits.
The campaign started with the viral ‘Style Not Size’ challenge on TikTok, which saw Denise, a size 12, and Maria, a size 2, groove in identical outfits. The friends leveraged this platform not just for fun dance-offs but also to share potent body-positive messages. Denise’s bold proclamation, “They say bigger women shouldn’t wear a bikini, so I’m going to get the tiniest bikini and put it on,” encapsulates their mission.
Now, they’re taking the concept to the next level with an extensive line-up of fashion statements. From bralettes and glamorous gowns to mini dresses, cargo pants, and corsets, Denise and Maria strut their stuff side-by-side in identical outfits. The message? Fashion is for everyone, regardless of body shape or size.
As their journey continues, we’ve curated a selection of their latest and most inspiring Instagram posts. Feel free to dive in and experience how Denise and Maria are breaking down barriers and reshaping our perception of fashion. Enjoy the view and embrace the message – style isn’t confined to a particular body type. After all, it’s ‘Style Not Size’.
Follow them here:
Denise: DeniseMercedes.com | TikTok | Instagram | Facebook | Twitter
Maria: Instagram | TikTok | YouTube
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